The World’s Best Mediterranean Food

When Fernando Di Luca left Italy for Sweden in the 1960s, he brought his love of food and fine ingredients with him. This led to the family business Di Luca & Di Luca, which has long sold Italian food on the Swedish market and is now run by his children Christian, Gabriella, and Paola.

The passion for Mediterranean food and the Italian lifestyle is the foundation of the family business Di Luca & Di Luca, and the vision is that everyone should be able to enjoy good Mediterranean food every day. The most well-known brand is Zeta, and most products naturally take their starting point in Italian food culture, although products from other countries around the Mediterranean also feature.

Di Luca & Di Luca also works with other brands on an agency basis, such as Monini, Giovanni Rana, and Mengazzoli.

Company Facts

Di Luca & Di Luca AB, together with Enjoy Wine & Spirits AB and the restaurant Deli Di Luca on Folkungagatan in Stockholm, is part of the Gruppo Di Luca group.

Vision: Everyone should have the opportunity to enjoy good Mediterranean food, every day.

Mission: We shall inspire culinary experiences with quality products from the Mediterranean kitchen.

Milestones

1971 — Fernando Di Luca launches Zeta Corn Oil in Swedish grocery retail.

1974 — Fernando Di Luca introduces Barilla pasta and Zeta Extra Virgin Olive Oil in Swedish grocery retail.

1993 — Aceto Balsamico di Modena is introduced by Fernando Di Luca in Swedish grocery retail.

1999 — Fernando Di Luca publishes the book “In Love with Olive Oil.” Fernando Di Luca steps forward as the face of the brand.

2000 — Zeta introduces olives on the Swedish grocery market.

2001 — Zeta Antipasti begins to take shape, launching sun-dried tomatoes, pickled vegetables, pesto, and more.

2002 — Bean launch. Zeta launches pre-cooked beans in cans in five varieties. In six months, Zeta’s beans capture half the market.

2005 — Zeta launches pasta for the first time.

2007 — Zeta launches feta cheese and halloumi, taking a step from Italian specialist to Mediterranean food supplier.

2011 — The Di Luca family merges their two food companies into Di Luca & Di Luca.

2012 — Accademia Di Luca starts.

2016 — The restaurant Deli Di Luca on Södermalm in Stockholm opens.

Awards

2001 — Di Luca & Di Luca is named Supplier of the Year by ICA.

2006 — Fernando Di Luca is named Entrepreneur of the Year in the Greater Stockholm region by Ernst & Young.

2013 — Fernando Di Luca receives the highest distinction one can receive without being royalty or a president, from the Italian president, for his life’s work in conveying Italian food culture outside Italy.

2014 — Siblings Paola, Gabriella, and Christian Di Luca receive the Bonnier award for Entrepreneur of the Year.

2017 — Di Luca & Di Luca is named Supplier of the Year at the Grocery Gala.

2018 — Fernando Di Luca is awarded His Majesty the King’s Medal for significant contributions to Swedish industry.